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Brand

We believe in holistic, Vision-Driven Branding^SM. From development to activation, from concept to execution, HBG delivers strategic, thoughtful brands that mean something. Learn More

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Interactive

Today a brand cannot exist without an interactive presence. That’s why we’ve developed specialized expertise that includes effective interactive strategies, meaningful design prowess and relevant technology practices. Learn More

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Consulting

For clients who require specific focus and support, we provide a full suite of advisory services that allow us to bring our expertise to key areas of their business. Learn More

Featured Work:

We are privileged to partner with remarkable clients.

Kiva Recovery

Four leaders came together with a common goal of introducing a new approach to treating addiction differently—Kiva Recovery. To deliver on this dream, Health Brand Group created a transformative brand platform—Grounded Being—that became the driving force behind the development of Kiva Recovery’s breakthrough treatment approach.

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Hanger

Hanger Orthopedic Group, the leading provider of orthotic and prosthetic (O&P) services, had acquired an enterprising collection of assets but lacked an overarching strategy and brand to unite its nine subsidiaries, nearly 700 patient care centers and 4,000+ employees. Health Brand Group was engaged to help Hanger Orthopedic Group transform the O&P category while remaining anchored to its 150-year heritage.

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Healogics

The private equity firm Metalmark initiated a merger of two wound care management companies—National Healing and Diversified Clinical Services—creating the largest wound care management company in the country. Health Brand Group was engaged to develop a name for the new company and work with leadership to craft a vision and brand strategy to differentiate the company from self-operated and small, independent wound care companies in the market.

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To say that HBG is my company’s marketing and branding firm would be a gross understatement of how much they mean to my company.

- Randy Spaulding / CEO / Spaulding Clinical
HBG puts significant thought into the big questions and as a result helped us craft a much more poignant, resonant approach than we could have expected.

- Liz Gallucci Bird / Former Vice President, Sales & Marketing / HealthTronics
I relied on HBG’s thorough approach to research and development of the brand, trusted their counsel along the path, and was always “wowed” by the creative delivered and how it exceeded our expectations as clients.

- Maureen Daugherty / Former Marketing Communications Director / Accretive Health
The people at HBG do just that: they roll up their sleeves and dive into things from the Due Diligence phase and are with you all the way to execution.

- April Yan / Former Sr. Marketing & Business Development Associate / Teikoku Pharma, USA
Creative and collaborative, incisive and strategic, they’re powerful allies who consistently bring their “A game”—and inspire their clients to do the same.

- Jerry Holderman / Creative Consultant / Lindora Clinic