Aramark Logo

"Hiring HBG was the best decision I have ever made. First of all, with HBG, you work with the best people all the time." More
J.J. Cutler / Senior Vice President, Marketing / ARAMARK Healthcare

"Hiring HBG was the best decision I have ever made. First of all, with HBG, you work with the best people all the time. The people selling are the people who will stay up late at night thinking about your business as if it is theirs. Second of all, HBG brings the best combination of strategic insight with raw, creative power -- both in art direction/graphics/design as well as copy/language – with the ability to execute and get it done. There is no problem too high or too low for them. There was never any we/they with HBG – they earned the right to be a part of our team, delicately balancing the trusted role of outside advisor with the passion as if our business was theirs." Close
J.J. Cutler / Senior Vice President, Marketing / ARAMARK Healthcare

Spaulding Clinical Logo

"To say that HBG is my company's marketing and branding firm would be a gross understatement of how much they mean to my company." More     
Randy Spaulding / CEO / Spaulding Clinical

"To say that HBG is my company's marketing and branding firm would be a gross understatement of how much they mean to my company. Before I hired any employee, before any investor wrote a check, and before a physical location was found for my business, I shared my aspirations with HBG. They listened to my dream. From that vision, they created a brand strategy incorporating everything I had wanted and more. With the assistance of HBG's branding strategy, I then recruited employees, found investors, and solicited business. " Close     
Randy Spaulding / CEO / Spaulding Clinical

Saint Vincent Healthcare Logo

"HBG is not a marketing agency or an advertising agency.  They are our partner, our consultant and my mentor." More
Carol A. Beam / Senior Director Market Research and Strategic Business Development / St. Vincent Healthcare

"HBG is not a marketing agency or an advertising agency. They are our partner, our consultant and my mentor. We know each other well and the relationship we have built allows us to be so much more effective in our branding and messaging because it is OUR branding and messaging. If you choose to work with HBG, you will be working with the best. They are creative, they are artistic, they are energetic and that energy spills over into their relationships." Close
Carol A. Beam / Senior Director Market Research and Strategic Business Development / St. Vincent Healthcare

Teikoku Pharma Logo

"The people at HBG do just that; they roll up their sleeves and dive into things from the Due Diligence phase and are with you all the way to execution." More
April Yan / Sr. Marketing and Business Development Associate / Teikoku Pharma, USA

"Working with HBG was one of the best decisions that I have ever made. After researching countless "branding experts" professing to be focused on the Healthcare Industry, I was surprised to see such a wide gamut of segmented services; some were dedicated to developing brand names, some focused on developing just the brand strategy and others were design-focused. It only makes sense that the people developing the strategy should have a role in carrying that strategy through. The people at HBG do just that; they roll up their sleeves and dive into things from the Due Diligence phase and are with you all the way to execution. Their level of creativity and leadership has been exciting to witness." Close
April Yan / Sr. Marketing and Business Development Associate / Teikoku Pharma, USA

Rosalind University Logo

"I often found myself introducing HBG leaders and associates as members of 'our team' and was apt to type 'rosalindfranklin.edu' as their e-mail addresses" More
Kathleen Peterson / DIRECTOR OF COMMUNICATIONS / ROSALIND FRANKLIN UNIVERSITY OF MEDICINE & SCIENCE

"In reflecting on the work I was privileged to do with Jeff, Harriet and their entire team, I am struck by the way the relationship evolved into true, mutually beneficial teamwork. In fact, I often found myself introducing HBG leaders and associates as members of 'our team' and was apt to type 'rosalindfranklin.edu' as their e-mail addresses, because we worked so closely and so well that it was hard to believe they weren't in the adjacent office. And for a University whose primary differentiator is its focus on teamwork, imagine how refreshing it was to have business partners who didn't just believe in our philosophy, but actually lived it." Close
Kathleen Peterson / DIRECTOR OF COMMUNICATIONS / ROSALIND FRANKLIN UNIVERSITY OF MEDICINE & SCIENCE

Vitality Health Logo

"HBG continuously pushed us to think about what makes our company and our products unique. More
Stuart Slutzky / Vice President, Product Development and Marketing / Destiny Health

"HBG continuously pushed us to think about what makes our company and our products unique. They also worked with us to remove any discomfort we felt by adopting a new position, pushing us out of our traditional mold and old-model approach to how we do business. They were persistent and persuasive in helping our leadership come to the same conclusions they had arrived at during their process. HBG knew that Destiny was an anomaly in the insurance industry, and they helped us embrace and leverage this differentiation rather than seeking a position of comfort by being a 'me-too'." Close
Stuart Slutzky / Vice President, Product Development and Marketing / Destiny Health

NFP Benefits Partners Logo

"I can highly recommend HBG as a strategic partner for any organization looking to evolve its approach to the market" More
Ed O'Malley / Sr. Vice President / NFP Benefits Partners

"The creative personality of the brand strategy HBG developed was a significant leap forward for us; the language and design elevated our face to the world. I can highly recommend HBG as a strategic partner for any organization looking to evolve its approach to the market, whether it be in articulating your uniqueness, finding your voice or improving any aspect of how you communicate with your clients, customers or partners." Close
Ed O'Malley / Sr. Vice President / NFP Benefits Partners